Loading... Please wait...

Lost by Choice-Blog

In Loving Memory of Fredda Cole

We recently received news that Fredda Cole has passed away suddenly. We remember her today as she was, always a big smile on her face, and what she has done for Ride for Kids, and the Ural community. Fredda lived life to the fullest with adventure close to her heart. She traveled all over the [...]

Read More »


Win a Limited Edition Ural Baikal

We are excited to announce that our Limited Edition Ural Baikal will be offered in a giveaway at Mohegan Sun. We are excited that Mohegan sun reached out to us for this special opportunity to showcase one of our motorcycles in their casino.   From February 1st - March 30th only at Mohegan Sun you can enter [...]

Read More »


Ride with a Purpose

Its time to strap on your helmet and get ready for this year's New England Ride for Kids charity event! Ride for Kids is a foundation that raises money for children with brain tumors. Brain tumors in children are the leading cause of cancer death in children. Ride for Kids is the leading nonprofit motorcycle [...]

Read More »


History of Ural: Part 1

On August 23, 1939 the Soviet Union and Germany signed the Molotov/Ribbentrop Pact or the German-Soviet Non-Aggression Pact in Moscow, but it didn't mean tensions between the two countries were lessened. Stalin began planning and preparing for when this pact would no longer be in play. He only needed time to prepare his army who [...]

Read More »


Rider of the Month: December

Some like to travel by car or plane but for the rugged travelers who enjoy the journey more than the destination it's the Ural that becomes the ideal mode of transportation. This Rider of the Month we are featuring Fran and his wife who were kind enough to carve some time from their current Ural [...]

Read More »


Coming Spring 2018

This coming spring we are opening a new location in Acton. We are excited this location will be right along the bike path so take a seat on a bench for a breather and admire the vehicles in our open showroom. We are proud to announce that we will also be solar powered. Take a [...]

Read More »


Rider of the Month: November

This past month I have had the pleasure of speaking with a new Ural owner named Howie and how much he is enjoying his new Ural Retro. Howie has been deemed Rider of the Month by us here at AlphaCars and Ural of New England. He has been riding for a long time, but mostly [...]

Read More »


Rider of the Month

People are unique and the way we look at life, interact with nature and the world around is different from each other. It's a beautiful thing to step into the shoes of another person and see what they see for a time. Each experience we have as humans is different, the way we feel about [...]

Read More »


Upcoming Event: Bushcraft Gathering

This past weekend we got into our 2017 Ural Gear Up and putted out to Charlton, MA to meet with the planning team putting together a Bushcraft Gathering and we at Ural NE have been invited to participate in the event to show the off road capabilities of the Ural. Here are a few photos [...]

Read More »


Dare to Ride Adventurous

Each winter, 500 miles southeast of Irbit, Russia, home of the Ural factory, the world's largest freshwater lake freezes creating over 400 miles of barren ice fields. Adventure seekers from across the globe navigate to discover one of the world's most demanding rides, including the legendary semi-annual Ice Run. In 2010, our friends Hubert Kriegel and Chinzo [...]

Read More »